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Erika Goldwater, Director of Global Communications for inRiver, Named in ‘20 Women to Watch’ Annual Recognition Program

November 26, 2019

BOSTON--(BUSINESS WIRE)--Nov 26, 2019--

inRiver, a leading provider of SaaS-based product information management (PIM) solutions, today announced Erika Goldwater, director of global communications, was recognized as one of the winners of the ’ 20 Women in Business’ leadership recognition program by the Sales Lead Management Association ( SLMA ).

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Erika Goldwater, Director of Global Communications for inRiver, Named in ‘20 Women to Watch’ Annual Recognition Program | http://bit.ly/2KU53jK (Photo: Business Wire)

“This is the ninth year of this leadership recognition program and the twenty women selected by the judges have many things in common,” said James Obermayer, CEO, SLMA. “They have strong business accomplishments, serve on business and non-profit boards, advanced degrees, and a record of giving back to their communities and industries. Erika checks these boxes and more, and we are proud that she has won two times in nine years.”

Goldwater joined inRiver to lead the global communications team driving public relations, content marketing, and social media. She brings over 15 years of B2B marketing, demand generation, content marketing, and public relations experience in companies like ANNUITAS, Leadspace, and Eloqua ( Oracle ). She’s had her information privacy professional (CIPP/US) certificate since 2008.

“We are thrilled to see Erika recognized for her leadership with this industry award,” said Thor Johnson, CEO, inRiver. “It’s been my pleasure to work with Erika in several companies over the years. Her vision, drive and impact produce visible results and help build better, more effective teams wherever she goes.”

“I’m honored to be recognized by SLMA for this award and am proud to be included in this community of strong women in business,” said Goldwater. “I try to be a good leader by inspiring others, being willing to fail and learn from my mistakes, and by always lifting others up.”

Goldwater hosts SLMA radio with guest Ellie Mirman, CMO of Crayon, another winner of the ’20 Woman in Business” here. Tune into SLMA Radio as they discuss the value of data in marketing, the vibrant Boston martech scene, and insights into what makes a successful leader today.

The Process

SLMA members nominated women leaders in business; from those nominated, 20 were selected. Nominees were judged on their contributions to a combination of C-level management skills, published works, and marketing and sales activities. Additional qualifications, such as board positions, authorships, non-profit experience and relevant activities and presentations, were taken into consideration.

About inRiver

Founded in 2007, inRiver redefines the way e-commerce product marketers and merchandisers display and sell their products. By providing product information management (PIM) products and services that help create, update, refresh, maintain and distribute content about products globally, inRiver helps businesses drive increased revenue, customer satisfaction, and brand equity. More than 1,500 brands and 500 customers across 21 countries rely on inRiver to efficiently control the product flow for their globally recognized brands. inRiver is headquartered in Malmö, Sweden with offices in Chicago, London, Amsterdam and Stockholm, and is a Microsoft Gold-Certified Partner. For more information, visit  www.inriver.com.

About the Sales Lead Management Association

At the Sales Lead Management Association, we believe that managing sales leads manages revenue. Membership and subscriptions to various publications and broadcasts, as they should be, are free. For information call Sue Campanale at 360-933-1259. The Sales Lead Management Association is a division of the Funnel Media Group, LLC, which publishes the Funnel Radio Channel and B2B Podcast Directory.

View source version on businesswire.com:https://www.businesswire.com/news/home/20191126005506/en/

CONTACT: Katie McCall

Hotwire for inRiver

1 (763) 760-2127

inRiver@hotwireglobal.com

KEYWORD: MASSACHUSETTS UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: SOCIAL MEDIA SEARCH ENGINE OPTIMIZATION SEARCH ENGINE MARKETING DATA MANAGEMENT BLOGGING OTHER COMMUNICATIONS PUBLISHING TECHNOLOGY PUBLIC RELATIONS/INVESTOR RELATIONS MARKETING ADVERTISING COMMUNICATIONS WOMEN OTHER TECHNOLOGY CONSUMER INTERNET

SOURCE: inRiver

Copyright Business Wire 2019.

PUB: 11/26/2019 09:00 AM/DISC: 11/26/2019 09:01 AM

http://www.businesswire.com/news/home/20191126005506/en