Press release content from Wired Release. The AP news staff was not involved in its creation.
PRESS RELEASE: Paid content from Wired Release
Press release content from Wired Release. The AP news staff was not involved in its creation.

New informative report of Data Monetization Market | iConnectiva, Infosys Limited, Mahindra Comviva, Accenture Plc and others

January 30, 2020 GMT

Sanjose, CA USA, January 30, 2020 (Wired Release) Credence Research The  overall market for data monetization  had registered a market value of US$ 1.80 billion in 2018 and is set to grow with a CAGR of 19.6 per cent during the forecast period.

The generation of large volumes of unstructured data from various organizations, businesses and industrial verticals is considered to be one of the key factors driving the data monetization market around the globe. In addition, the ability of data monetization to use unstructured and raw data to provide useful and valuable insights to enable companies and organizations to make the right decisions on this information. In addition, various finance-related companies, telecom and others are adopting data monetization to make profits by providing valuable insights.

On the basis of industrial verticals, the data monetization market was segmented as BFSI, telecom consumer goods and retail, media and entertainment, government and defense, manufacturing, transport and logistics energy and utilities, healthcare, and others. The BFSI segment was the dominating segment with a market share of more than 25.0 per cent in 2018 and is anticipated to dominate the market during the forecast period. BFSI vertical generates a huge amount of data from ATMs, capital markets, insurance, bank transactions and other sources on a daily basis, to gain insights from these data, BFSI vertical companies are adopting data monetization to develop strategies to make profits from the information.

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[Note: Our Free Complimentary Sample Report Accommodate a Brief Introduction to the Synopsis, TOC, List of Tables and Figures, Competitive Landscape and Geographic Segmentation, Innovation and Future Developments Based on Research Methodology are also included]

It is estimated that North America will account for the largest size of the market and dominate the data monetization market in 2018 followed by Europe. North America has a higher concentration of BFSI, telecom, and consumer goods and retail companies that contribute significantly to the adoption of tools for data monetization. However, the Asia Pacific Region is supposed to provide the data monetization tool providers with high growth opportunities. This is attributed to increasing commercial investments in developing countries by a number of companies. Asia Pacific is projected to witness the fastest growth rate due to the increasing focus on improving customer reach and enhancing brand loyalty in China, India and many other substantial consumer markets. Using data monetization is unfurling new opportunities for organizations to grow. Data monetization providers are partnering with a number of industries to provide their clients with specialized insights and services.

Browse Full Report Originally Published by Credence Research at:  https://www.credenceresearch.com/report/data-monetization-market

Geographic Coverage

North America Data Monetization Market Revenue and Forecast

Europe Data Monetization Market Revenue and Forecast

Asia Pacific Data Monetization Market Revenue and Forecast

Latin America Data Monetization Market Revenue and Forecast

Middle East and Africa Data Monetization Market Revenue and Forecast

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List of Companies Covered:


Infosys Limited

Mahindra Comviva


Accenture Plc



Cisco Systems, Inc.

Dawex Systems


Emu Analytics


Google LLC

IBM Corporation

Monetize Solutions Inc.

Key questions answered in this report

What was the market size of data monetization in 2018 and forecast up to 2027?

Which is the largest regional market customer data in its data type segment?

What are the major trends followed in the data monetization market across different regions?

Who is the key data monetization companies leading the market?

What are the key strategies adopted by the leading data monetization companies in the market?

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Research methodology devised for this study:

Our methodology comprises a blend of primary and secondary research for engineering the market size, shares and estimations for global Data Monetization market specific to key segments, and regional segmentation.

A. Secondary Research

Some of the basic, but most important sources referred during the study included company annual reports, press releases, and relevant documents throwing light upon the recent developments in the global Data Monetization market. Reliable sources such as scientific journals, university research papers and government websites were equally referred for recognizing business opportunities in various geographical markets and market penetration of various products/services. In addition, paid databases were referred to collect information useful for extensive commercial study of the key players operating in Data Monetization market. In case where no data was available on the public domain, we used modeling and estimates to arrive at comprehensive data sets. Secondary research helped to prepare a base for Data Monetization market study.

B. Primary Research

The extensive secondary research carried out was complemented by extensive primary research to validate data and analysis. Primary research involved telephonic interviews, e-mail interactions as well as face-to-face interviews with the leading industry experts.

The participants tracked for primary interviews include:

Vice President/ CEOs

Marketing/product managers

Market intelligence managers

National sales managers

Purchasing managers


Other stakeholders

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