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AppLovin Fuels Growth With New Strategic Investments

February 11, 2020 GMT

PALO ALTO, Calif.--(BUSINESS WIRE)--Feb 11, 2020--

AppLovin, a mobile games company that fuels the growth of many of the world’s most popular mobile games and game studios, today announced it has made strategic investments in two more studios: Clipwire Games and Geewa. Terms of the investments were not disclosed.

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Clipwire Games is a fast-growing, Toronto-based mobile game developer that has been making hit titles such as Bingo Story since 2008. Founded in 2005, Geewa is a Prague-based global developer and publisher of casual, competitive multiplayer mobile games, including the popular game Smashing Four. Like other AppLovin strategic studio investments, both will continue to operate independently with existing management.

“We are excited to partner with AppLovin,” said Ritesh Khanna, Chief Executive Officer at Clipwire Games. “By working with AppLovin we believe we’ll be able to increase our market reach and accelerate our studio production.”

“We’re thrilled that AppLovin was attracted to our multiplayer-focused games and our seasoned team,” said Miloš Endrle, Chief Executive Officer of Geewa. “We share the same passion to create great games and this investment will open up possibilities beyond our market to accelerate growth with both new and existing titles.”

In 2018, AppLovin broadened its corporate vision in the global mobile gaming ecosystem to include making strategic investments in gaming studios including PeopleFun and Belka Games. The company also built out its in-house studio, Lion Studios.

“We’re off to a strong start in 2020, and we feel privileged to work with two more outstanding global studios,” said Adam Foroughi, Chief Executive Officer and Co-Founder of AppLovin. “The leadership teams of both Clipwire and Geewa share our vision of bringing the best mobile games to players around the world, and we look forward to helping accelerate growth in their respective markets and beyond.”

About AppLovin

AppLovin fuels the growth of many of the world’s most popular mobile games. Since 2012, the company’s technologies have been instrumental in driving the explosive growth of games from its studio partners and its own studios. AppLovin makes those same technologies available to all game developers, resulting in a richer mobile game ecosystem and better games for people everywhere. AppLovin is headquartered in Palo Alto, California with offices around the world. Learn more at applovin.com.

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CONTACT: Emelyne Interior

press@applovin.com

KEYWORD: CALIFORNIA NORTH AMERICA UNITED STATES EUROPE CANADA CZECH REPUBLIC

INDUSTRY KEYWORD: ENTERTAINMENT CONSUMER ELECTRONICS TECHNOLOGY MOBILE ENTERTAINMENT SOFTWARE ELECTRONIC GAMES

SOURCE: AppLovin

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PUB: 02/11/2020 11:00 AM/DISC: 02/11/2020 11:00 AM

http://www.businesswire.com/news/home/20200211005254/en