AP NEWS

Donald Trump announces campaign manager for 2020 re-election run

February 27, 2018 GMT

President Trump announced Tuesday the appointment of digital marketing strategist Brad Parscale as campaign manager for his 2020 re-election committee.

Mr. Parscale, currently heading digital strategies for the campaign and the Republican National Committee, has served as a longtime digital marketing strategist for Mr. Trump. He worked for the Trump Organization and then with the 2016 presidential campaign.

“Brad is an amazing talent and was pivotal to our success in 2016,” said Eric Trump, son of the president, in a statement. “He has our family’s complete trust and is the perfect person to be at the helm of the campaign.”

The president filed papers to run for reelection shortly after his inauguration in 2017. Mr. Parscale has credited the campaign’s work on Facebook and Twitter for winning the 2016 race.

Senior presidential adviser and presidential son-in-law Jared Kushner said Mr. Parscale “was essential in bringing a disciplined technology and data-driven approach to how the 2016 campaign was run.”

“His leadership and expertise will be help build a best-in-class campaign,” Mr. Kushner said.

In addition to focusing on building infrastructure for the 2020 reelection effort, Trump campaign officials said they will be engaged in the 2018 midterm elections, including endorsements.