AP NEWS
Press release content from PR Newswire. The AP news staff was not involved in its creation.
PRESS RELEASE: Paid content from PR Newswire
Press release content from PR Newswire. The AP news staff was not involved in its creation.

EarthxFilm Interactive Arm EarthXR To Host Premium Content On Samsung XR-Supported Platforms

February 6, 2020 GMT
1 of 2
Image Credit: Ami Vitale, Conservation International
1 of 2
Image Credit: Ami Vitale, Conservation International

DALLAS, Feb. 6, 2020 /PRNewswire/ -- EarthXR, the interactive arm of EarthxFilm, will host a playlist of environmentally-focused 360-video content by filmmakers and brand partners on Samsung XR -supported platforms. The EarthXR playlist will launch with 12 projects to be viewed free-of-charge, with future premieres to follow over the course of 2020. By working with production companies specializing in topics often ignored by the entertainment industry, this new partnership will shed light on environmental and social justice issues by immersing viewers with experiences, giving them a first-hand look at what they can do to enact change.

Click HERE to see the EarthXR playlist on Samsung XR.

The pieces to be featured in the platform’s initial launch include:

“This channel gives home audiences the opportunity to join conservationists at whale rescues, African elephant sanctuaries and surfing trips in the most stunning and remote places on earth,” says Tiffany Kieran, EarthXR Director of XR Programming + Partnerships. “We get to show audiences not only the beauty of nature but inspire support for pressing current issues, like firefighters taking on wildfires and Indigenous communities in the Amazon protecting their land from deforestation.”

Notes EarthxFilm President Michael Cain, “Samsung has been with us from the start of our festival and have been incredible supporters as we bring these important, topical projects to viewers everywhere. We are grateful for their ongoing commitment to using technology for good.”

EarthXR plans to share additional educational content by leading filmmakers on Samsung XR’s online platform throughout 2020, to eventually coincide with the annual EarthX festival held in Dallas from April 17 – 26, 2020, and other pop-up events nationwide.
For more information about Samsung XR, visit samsungxr.com.

ABOUT EarthxFilm

EarthxFilm was launched in 2017 at the annual EarthX event to showcase the films and emerging media that explore environmental science, conservation, and climate change. In its mission to turn awareness into action through art and interactive media, the non-profit partners and develops experiences with top environmental, film, and entertainment organizations across the globe.

EarthXR, a subdivision of EarthxFilm, is dedicated to interactive storytelling designed to further engage and inspire environmental awareness through immersive technology. At the EarthX event, it hosts the world’s largest lineup of eco-interactive programming, presenting scores of virtual, augmented and mixed reality experiences. EarthxFilm hosts year-round programs culminating in a ten-day festival each spring, which will be held April 17 – 26, 2020 in Dallas. Visit www.EarthxFilm.org.

View original content to download multimedia: http://www.prnewswire.com/news-releases/earthxfilm-interactive-arm-earthxr-to-host-premium-content-on-samsung-xr-supported-platforms-301000023.html

SOURCE EarthX