Nearly 60 Percent of People Give Their Partner an F for Valentine’s Day
CHICAGO--(BUSINESS WIRE)--Feb 6, 2019--With Valentine’s Day just over a week away, a new survey of 2,000 people found that nearly 60 percent of people give their partner an F when it comes to bringing the romance on February 14. The Groupon (NASDAQ: GRPN) study, which looked into gift expectations and plans surrounding the annual day of love, uncovered that the average person rates their partner at just 52 percent –– an F-grade equivalent –– when it comes to the effort they put into Valentine’s Day. And just 15 percent of those surveyed would give their partner an A. Which raises the question: what do people need to do to help make sure they get a passing grade this year?
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With Valentine’s Day just over a week away, a new survey from Groupon asked people what letter grade they would give their partner for the effort they typically put into the annual day of love. The result: 60% would give their partner an F! And only 15% would give their partner an A. (Graphic: Business Wire)
“Valentine’s Day is the perfect opportunity to express how much you love your partner, but as the survey results show far too many are missing the mark and not getting the job done,” said Aaron Cooper, president of North America, Groupon. “The good news is that we’ve uncovered the Valentine’s Day gifts sure to ignite the romance and help you knock it out of the park this year.”
According to the survey, which was conducted by OnePoll and commissioned by Groupon, 70 percent of people said receiving a Valentine’s Day gift was very important to them. But with so many people receiving a failing grade from their partner, what are the gifts that people actually want this year? Respondents selected a romantic dinner, chocolate, flowers, a massage and a home-cooked meal as the top five gifts. Jewelry, a trip to an exotic and/or warm weather locale, a spa package, a staycation at a local hotel and tickets to a comedy show rounded out the top 10.
And when it comes to giving your loved one flowers on Valentine’s Day, the survey revealed that it’s important to get the selection, quantity and delivery just right. The average person is most likely to receive a dozen roses and have them delivered to work instead of home. Surprisingly, the survey also found strong preferences amongst participants for rose alternatives such as tulips, lilacs, sunflowers, bonsai and edible arrangements.
The survey also found that men were more demanding than women when it comes to Valentine’s Day expectations. More than half of the men polled admitted that they expect their partner to make a maximum effort in getting them a Valentine’s Day gift this year compared to just 36 percent of women who expect the same amount of effort.
Finally, nearly 60 percent of those surveyed revealed that they are hoping Cupid’s arrow will reignite the romance in their relationship this year. And they may actually be onto something as nearly the same amount of people said they expect to have sex with their partner on Valentine’s Day.
Groupon has a vast selection of some of the top identified Valentine’s Day gifts for 2019, including massage and spa packages, restaurant offers, date night activities and flowers, sweets and wines from top national brands available at https://www.groupon.com/occasion/valentines-day-gifts.
Groupon also has a large assortment of money-saving coupons and promo codes from top ecommerce and retail brands such as 1-800-Flowers, Shari’s Berries, Kay Jewelers, Frederick’s of Hollywood, StubHub, Hotels.com, Apple Vacations and HelloFresh available at https://www.groupon.com/coupons.
“Groupon” is a registered trademark of Groupon, Inc. All other names used may be trademarks owned by their respective holders.
Groupon (NASDAQ: GRPN) is building the daily habit in local commerce, offering a vast mobile and online marketplace where people discover and save on amazing things to do, see, eat and buy. By enabling real-time commerce across local businesses, travel destinations, consumer products and live events, shoppers can find the best a city has to offer.
Groupon is redefining how small businesses attract and retain customers by providing them with customizable and scalable marketing tools and services to profitably grow their businesses.
To download Groupon’s top-rated mobile apps, visit www.groupon.com/mobile. To search for great deals or subscribe to Groupon emails, visit www.groupon.com. To learn more about the company’s merchant solutions and how to work with Groupon, visit www.groupon.com/merchant.
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