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People Express to Begin New York-Brussels Flight With $99 Introductory Fare

August 2, 1985

BRUSSELS, Belgium (AP) _ People Express airline announced Friday it will launch daily Boeing 747 service between Brussels and New York at cut-rate introductory prices of $99 each way.

General Manager Clive Medland said at a news conference that no-frills service will start Sept. 8. Passengers will be charged extra for meals and drinks.

After Sept. 30, ticket prices will rise to $149, Medland said. Round-trip tickets will cost twice the one-way tickets, he said.

The airline also will offer premium business class tickets for $450 each way, he said.

The plane will fly between Zaventem International Airport in Brussels and Newark International Airport in New Jersey, where People Express has its operating hub.

People Express already has a $169 daily service between London and New York. The airline decided to begin service to the European continent after it was denied additional landing rights in Britain.

The four-year-old airline serves 41 cities worldwide with a fleet of 72 airplanes and employs 4,000 people.

During the first six months of 1985, People Express lost $5.8 million on operating income of $18.7 million.

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