Embracing the Elements: Columbia Reveals a Limited-Edition “Disney Frozen 2” Collection
PORTLAND, Ore.--(BUSINESS WIRE)--Nov 6, 2019--
Columbia Sportswear (NASDAQ: COLM) and the team behind Disney’s highly-anticipated “Frozen 2” have teamed up to create a beautifully designed, limited-edition outerwear collection inspired by the iconic characters in the film. The stylish-yet-functional jackets honor the role the natural elements play as Anna, Elsa and Kristoff set out on their epic journey.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20191106005315/en/
The premium styles of Columbia’s Limited-Edition Disney Frozen 2 Collection. (Photo: Business Wire)
This enchanting collection will be available on Columbia.com/Disney starting at 12:01am EST on November 15 and in Columbia branded stores when doors open that day. The brand’s multifaceted collaboration with Disney includes sponsorship of the “Frozen 2” official red carpet live stream, and a behind-the-scenes video featuring exclusive interviews.
“This collection is the result of an extremely close collaboration between the creative minds at Disney and at Columbia, and we are thrilled to share it with Frozen fans everywhere,” said Joe Boyle, Columbia Brand President. “Working with Disney on a collection inspired by “Frozen 2” is a natural fit for our brand and the thoughtful details in these pieces, coupled with premium adaptations of Columbia’s proprietary technologies, truly honors the inspiration behind this remarkable franchise.”
The “Disney Frozen 2” Collection:
These functional pieces are full of Disney magic, and incorporate several detailed elements for fans. Examples include a new holographic Omni-Heat lining in the Elsa Long Down Jacket, regal gold Omni-Heat dots that create a striking yet functional visual lining on the Anna Down Cape, and a custom-designed Nordic print on the fleece and lining of the Kristoff Interchange Jacket. Each stunning piece is made to feel as if it was handcrafted in Arendelle for the characters themselves:
In addition to these luxurious premium styles, Columbia’s collection of “Frozen 2” jackets includes two puffer jackets and two patterned fleeces for girls, inspired by Anna and Elsa’s characters in the film. These vibrant styles are available in Columbia’s factory stores, branded stores and Ecommerce site, and are embroidered with original character art and colorful elements, priced from $40-100 MSRP.
Behind the Design:
The design and development of this exclusive collection is an epic story in itself. For a behind-the-scenes commentary from the creators of “Frozen 2” and a close look at how the collection came to life – watch Columbia’s feature video, “ Embracing the Elements.”
“There’s nothing more thrilling than seeing fans embrace the spirit of adventure seen from our characters in the film, and translating that to their everyday lives,” said Chris Buck, Director of “Frozen 2.” “The Columbia collection truly reflects the inspiration and the essence of Anna, Elsa and Kristoff.”
The “Frozen 2” collection will be available on Columbia.com/Disney starting at 12:01 a.m. EST on Nov. 15, and in-store at select Columbia-branded retail locations in the U.S., Canada, China, Japan and Korea when doors open.
For high-resolution images and more details about Columbia’s “ Frozen 2” collection, visit this link.
Columbia-branded U.S. retail locations carrying the “Frozen 2” Collection include:
|Alpharetta, GA |
4120 Avalon Blvd.
|New York, NY |
345 W. 14 th St., Ste A
|Southlake, TX |
290 Pine Street
|Disney Springs, FL |
1520 E Buena Vista Drive
|Schaumburg, IL |
5 Woodfield Mall, L309
|Meridian, ID |
3424 E Longwing Lane
|Portland Flagship, OR |
911 SW Broadway
|Portland International Airport |
7000 NE Airport Way
|Mall of America, MN |
112 West Market Space
|Chicago, IL |
830 N. Michigan Ave.
|Seattle, WA |
290 Pine Street
|Farmington, UT |
140 N Union Ave.
|Miami, FL |
8888 SW 136 th St. #553
Columbia, the flagship brand of Portland, Oregon-based Columbia Sportswear Company, has been creating innovative apparel, footwear, accessories and equipment for outdoor enthusiasts since 1938. Columbia has become a leading global brand by channeling the company’s passion for the outdoors and innovative spirit into technologies and performance products that keep people warm, dry, cool and protected year-round. To learn more, please visit the company’s website at www.columbia.com.
Frozen and related properties are trademarks and/or copyrights, in the United States and other countries, of Disney and/or its affiliates. © & ™ Disney
View source version on businesswire.com:https://www.businesswire.com/news/home/20191106005315/en/
CONTACT: Weber Shandwick for Columbia Sportswear
Kate Monohan, 206-576-5538
KMonohan@webershandwick.comColumbia Sportswear PR
Andy Nordhoff, 503-985-1739
KEYWORD: OREGON UNITED STATES NORTH AMERICA
INDUSTRY KEYWORD: FASHION FAMILY ENTERTAINMENT RETAIL CONSUMER FILM & MOTION PICTURES CHILDREN
SOURCE: Columbia Sportswear
Copyright Business Wire 2019.
PUB: 11/06/2019 12:00 PM/DISC: 11/06/2019 12:01 PM