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Carl’s Jr.® and Hardee’s® Offer Free Beyond Meat® Menu Items the Monday After Sunday’s Big Game

January 31, 2020 GMT
Carl’s Jr.® and Hardee’s® Offer Free Beyond Meat® Menu Items the Monday After Sunday’s Big Game
Carl’s Jr.® and Hardee’s® Offer Free Beyond Meat® Menu Items the Monday After Sunday’s Big Game

FRANKLIN, Tenn.--(BUSINESS WIRE)--Jan 31, 2020--

Carl’s Jr.® and Hardee’s® are encouraging Americans who overindulged during Sunday’s Big Game to recover with a plant-based Monday by enjoying an item from the all-day Beyond Meat ® menu. Monday, February 3, recovering Americans can use the phrase “Beyond the Game” to unlock one free Beyond Meat ® menu item with the purchase of any large drink, including soft drinks, coffee and cold brew, at participating locations.

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Carl’s Jr. and Hardee’s Beyond Meat Menu Items (Photo: Business Wire)

The day after Sunday’s Big Game is notoriously the most skipped workday in America, with an estimated 17.2 million Americans missing work 1. Knowing the woes of adulting on one of the worst Mondays of the year, Carl’s Jr. and Hardee’s are providing relief with the chance to try plant-based meat that offers the best of both worlds – a meal that is satisfying enough to battle your case of the Mondays, without all of the guilt after Sunday’s chips and dip.

“Carl’s Jr. and Hardee’s recently partnered with Beyond Meat to become one of the first national U.S. quick service restaurants to offer all-day plant-based options for breakfast, lunch and dinner,” said Patty Trevino, Senior Vice President, Brand Marketing at CKE Restaurants. “Now, we look forward to making Carl’s Jr. and Hardee’s an escape for Americans with a great-tasting, satisfying plant-based meat deal during this particularly tough Monday.”

The offer includes the following items:

Large drink options include soft drinks, coffee and cold brew for the all-day offer, which is available at participating restaurants nationwide. Pricing and participation may vary. Limit one per customer for the day. Carl’s Jr. and Hardee’s Beyond Meat menu items are not vegan. The products are cooked on the same surface as meat and prepared on shared surfaces.

Follow Carl’s Jr. and Hardee’s on social media for the latest product news and promotional offers.
Twitter:
@CarlsJr and @Hardees
Instagram:@CarlsJr and @Hardees
Facebook:www.facebook.com/carlsjr and www.facebook.com/hardees

About CKE Restaurants Holdings, Inc.

CKE Restaurants Holdings, Inc. (“CKE”), a privately held company based in Franklin, Tennessee, runs and operates Carl’s Jr. and Hardee’s, two beloved regional brands, known for one-of-a-kind premium and innovative menu items such as 100 percent Black Angus Thickburgers ®, Made from Scratch™ Biscuits and Hand-Breaded Chicken Tenders™. With both a US and international footprint, Carl’s Jr. Restaurants LLC and Hardee’s Restaurants LLC have over 3,900 franchised or company-operated restaurants in 44 states and 42 foreign countries and U.S. territories. For more information about CKE, please visit www.ckr.com or its brand sites at www.carlsjr.com and www.hardees.com.

About Beyond Meat

Beyond Meat, Inc. (NASDAQ:BYND) is one of the fastest growing food companies in the United States, offering a portfolio of revolutionary plant-based meats. Founded in 2009, Beyond Meat has a mission of building meat directly from plants, an innovation that enables consumers to experience the taste, texture and other sensory attributes of popular animal-based meat products while enjoying the nutritional and environmental benefits of eating its plant-based meat products. Beyond Meat’s brand commitment, “Eat What You Love,” represents a strong belief that by eating its portfolio of plant-based meats, consumers can enjoy more, not less, of their favorite meals, and by doing so, help address concerns related to human health, climate change, resource conservation and animal welfare. Beyond Meat’s portfolio of fresh and frozen plant-based proteins are currently sold at approximately 58,000 retail and foodservice outlets in more than 50 countries worldwide. Visit www.BeyondMeat.com and follow @BeyondMeat, #BeyondBurger and #GoBeyond on Facebook, Instagram and Twitter.

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1 USA Today, If you call in sick Monday after the Super Bowl, you aren’t alone. ‘Super Bowl fever’ is a thing(2019)

View source version on businesswire.com:https://www.businesswire.com/news/home/20200131005100/en/

CONTACT: Media

CKE Communications

Candice Jacobson

cjacobson@CKR.com

615-538-9317Beyond Meat

Allison Aronoff

aaronoff@beyondmeat.com

858-735-7344

KEYWORD: UNITED STATES NORTH AMERICA TENNESSEE

INDUSTRY KEYWORD: ENTERTAINMENT RETAIL RESTAURANT/BAR GENERAL ENTERTAINMENT EVENTS/CONCERTS FOOD/BEVERAGE

SOURCE: CKE Restaurants Holdings, Inc.

Copyright Business Wire 2020.

PUB: 01/31/2020 07:00 AM/DISC: 01/31/2020 07:01 AM

http://www.businesswire.com/news/home/20200131005100/en