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Motto by Hilton Breaks Ground in Atlanta’s Old Fourth Ward; Announces Global Expansion with Six Hotel Signings

November 14, 2019 GMT
Motto by Hilton Breaks Ground in Atlanta’s Old Fourth Ward; Announces Global Expansion with Six Hotel Signings
Motto by Hilton Breaks Ground in Atlanta’s Old Fourth Ward; Announces Global Expansion with Six Hotel Signings

MCLEAN, Va.--(BUSINESS WIRE)--Nov 14, 2019--

This week, Hilton (NYSE: HLT) celebrated the groundbreaking of one of the first Motto by Hilton hotels, in the Old Fourth Ward neighborhood of Atlanta. The 146-room Motto by Hilton Atlanta Old Fourth Ward (O4W), slated to open in 2021, will join Waldo’s, an $80 million modern mixed use development project that will include food and beverage outlets, commercial and residential spaces. The development is led by Lucror Resources and equity partner Sixty West. The hotel will be operated by Hospitality Ventures Management Group (HVMG), an Atlanta-based, private hotel investment, ownership and management company.

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Exterior rendering of Motto by Hilton Atlanta Old Fourth Ward, part of Waldo’s, a mixed-use development project. For more renderings of the property, please visit newsroom.hilton.com/motto. (Photo: Business Wire)

To commemorate the occasion, city officials, community leaders and representatives from Waldo’s and Hilton gathered to mark the start of construction with a ceremonial groundbreaking event. Guests were invited to 40 Boulevard NE to take part in a community-driven event that evoked core elements of the Motto by Hilton experience, including performance art by an Atlanta neighborhood artist and local food and beverages served in a pop-up Motto Commons stand, modeled after the inviting community space that will be a cornerstone of all future Motto properties.

“As we build on Motto by Hilton’s unique take on today’s lifestyle hotel experience with efficient micro-guest rooms, linking rooms for group travel, innovative technology, vibrant communal space and locally inspired design and food and beverage offerings, we are excited to celebrate this groundbreaking moment in Atlanta’s Old Fourth Ward,” said Tripp McLaughlin, global brand head, Motto by Hilton.

Additionally, Motto by Hilton continues to expand in prime, urban destinations across the U.S. and internationally, with six additional confirmed property signings in Brooklyn, New York; Chelsea, New York; Indianapolis; Lima, Peru; Savannah and Washington, D.C., as well as close to 20 additional active leads in 10 countries.

“Since launching Motto by Hilton last year, our expansion in the U.S. and abroad is a testament to our incredible partners, owners and the development community,” said Ian Carter, president, global development, architecture, design and construction, Hilton. “We are committed to presenting a fresh and affordable option for travelers in the most sought-after urban destinations.”

Further details on the recently signed properties include:

Motto by Hilton will participate in the award-winning Hilton Honors loyalty program which is made up of 100 million members. Members will have access to benefits such as Digital Key, flexible payment options using Points, exclusive member discounts and free Wi-Fi to name a few. Additionally, all Motto hotel guestrooms will be outfitted with Hilton’s Connected Room technology – the first mobile-centric hotel offering that allows guests to control features in their room (i.e., temperature, lighting, TV, etc.) from their Hilton Honors mobile app or room’s TV remote control, providing a personalized experience.

For more Motto by Hilton news and information, visit https://newsroom.hilton.com/motto.

About Motto by Hilton

Motto by Hilton is a new lifestyle, micro-hotel brand with properties under development in prime urban locations globally. Motto by Hilton caters to travelers looking for value and one-of-a-kind experiences by bringing together the best elements of a lifestyle hotel – efficient guest rooms, activated social spaces, centrally located urban destinations and locally inspired design and food & beverage. At its core, Motto delivers a flexible and innovative hospitality experience through elements like first-of-its kind linking rooms for group travel and vibrant communal spaces with access to check-in, coffee house and bar for work and social use by guests and locals alike. Motto is part of the award-winning Hilton Honors guest loyalty program. Visit newsroom.hilton.com/motto for more information, and connect with Motto on Instagram.

About Hilton

Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 17 world-class brands comprising nearly 6,000 properties with more than 954,000 rooms, in 117 countries and territories. Dedicated to fulfilling its mission to be the world’s most hospitable company, Hilton earned a spot on the 2019 World’s Best Workplaces list, and has welcomed more than 3 billion guests in its 100-year history. Through the award-winning guest loyalty program Hilton Honors, nearly 99 million members who book directly with Hilton can earn Points for hotel stays and experiences money can’t buy, plus enjoy instant benefits, including digital check-in with room selection, Digital Key, and Connected Room. Visit newsroom.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.

View source version on businesswire.com:https://www.businesswire.com/news/home/20191114005523/en/

CONTACT: Kristen Savoy

Hilton

Kristen.Savoy@Hilton.com

+1 571-389-3894

KEYWORD: PENNSYLVANIA GEORGIA DISTRICT OF COLUMBIA NEW YORK INDIANA PERU UNITED STATES SOUTH AMERICA NORTH AMERICA

INDUSTRY KEYWORD: ARCHITECTURE COMMERCIAL BUILDING & REAL ESTATE CONSTRUCTION & PROPERTY LODGING DESTINATIONS TRAVEL VACATION OTHER CONSTRUCTION & PROPERTY

SOURCE: Motto by Hilton

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PUB: 11/14/2019 10:11 AM/DISC: 11/14/2019 10:10 AM

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