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POTTERY BARN KIDS AND POTTERY BARN TEEN DEBUT NEW MODERN COLLECTIONS

November 21, 2019

SAN FRANCISCO--(BUSINESS WIRE)--Nov 21, 2019--

Pottery Barn Kids and Pottery Barn Teen, members of the Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands, unveil Pottery Barn Modern Kids and Pottery Barn Modern Teen. The Pottery Barn Modern Kids and Pottery Barn Modern Teen collections feature furniture, bedding, wall art, rugs, lighting and decorative accessories in distinctly new modern design styles providing parents, children and teens with more diverse choices to reflect their personal style. With a focus on clean lines and functionality, the Pottery Barn Modern Kids and Pottery Barn Modern Teen collections are crafted with eco-friendly materials to meet Williams-Sonoma, Inc.’s continued commitment to sustainable design.

“Both the Pottery Barn Modern Kids and Pottery Barn Modern Teen collections celebrate minimalistic design while incorporating the quality and safety one expects from our brands,” said Allison Spampanato, Senior Vice President of Product Development for Pottery Barn Kids and Pottery Barn Teen. “Each aesthetic in the collections introduce distinctive styles of modern and contemporary design into our assortment, focusing on beautiful finishes, clever function and clean lines.”

The collections offer foundational furniture pieces that draw inspiration from various aesthetics of modern design. The Pottery Barn Modern Teen Rhys Loft Bed features natural accents with a modern two-toned construction with simple and weathered white finishes as well as additional storage solutions with three fixed shelves built into the base of the loft. The mid-century-inspired Sloan Collection for Pottery Barn Modern Kids successfully blends vintage and contemporary style. The asymmetrical Sloan Storage Bookcase features two sturdy shelves, two cubbies and angled, tapered furniture legs. Combining the strength of sturdy slat construction with timeless style, the Pottery Barn Modern Teen’s Quinn Bed celebrates modern design with a gently bowed headboard, tapered legs and new Mocha finish.

In addition to the specially designed modern bedroom furnishings, the Pottery Barn Modern Kids and Pottery Barn Modern Teen collections offer must-have essentials including bedding, rugs, lighting and decor. The abstract illustrations in the Pottery Barn Modern Kids’ Organic Scandi Starburst Duvet Cover are colorful and vibrant. The Pottery Barn Modern Teen Tufted Dot Duvet Cover brings a chic yet playful element into the room with its mix of textures and color.

The Pottery Barn Modern Kids and Pottery Barn Modern Teen collections follow the successful introduction of Pottery Barn Modern Baby. The Pottery Barn Modern Baby assortment includes nursery and baby essentials, such as furniture, bedding, gear and bath pieces.

To learn more about the collections, visit www.PotteryBarnKids.com or www.PotteryBarnTeen.com and join the conversation on social media with @PotteryBarnKids and @PotteryBarnTeen.

ABOUT POTTERY BARN KIDS

Pottery Barn Kids, a member of the Williams-Sonoma, Inc. (NYSE: WSM) portfolio of brands, is a premier specialty retailer for children’s home furnishings and decorative accessories. Introduced in 1999, Pottery Barn Kids offers exclusive designs that create kid-friendly, stylish and innovative spaces for the nursery, bedroom and playroom. Key product categories include furniture, bedding, bath, window treatments, rugs, lighting, decorative accessories, toys, nursery essentials and gear such as backpacks and reusable lunch bags. Committed to creating product that is good for kids and good for the planet, Pottery Barn Kids designs products that are renewable, recyclable and have low impact on the environment. Pottery Barn Kids operates company-owned stores and e-commerce, and has global unaffiliated franchisees. Pottery Barn Kids provides complimentary design services, a comprehensive gift registry program and monogramming services. Pottery Barn Kids is part of The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the Williams-Sonoma family of brands. The company is headquartered in San Francisco, California.

ABOUT POTTERY BARN TEEN

Pottery Barn Teen, a member of the Williams-Sonoma, Inc. WSM, portfolio of brands, launched in 2003 and is the first home retailer to focus exclusively on the teenage market. Designed to fully furnish bedrooms, study and lounge spaces, Pottery Barn Teen provides teens and tweens with a range of design aesthetics to create spaces that express their diverse interests, values, and style. Key product categories include furniture, bedding, window treatments, rugs, lighting, gear, decorative accessories, storage and organization solutions. Pottery Barn Dorm, launched in 2010, is an exclusive collection that offers dorm furniture and essentials. Pottery Barn Teen and Pottery Barn Dorm are committed to creating products that are renewable, recyclable and have a low impact on the environment. Pottery Barn Teen operates company-owned stores and e-commerce, and has global unaffiliated franchisees. Pottery Barn Teen provides complimentary design services and monogramming services. Pottery Barn Teen is part of The Key Rewards, a free-to-join loyalty program that offers members exclusive benefits across the Williams-Sonoma family of brands. The company is headquartered in San Francisco, California.

WSM-PR

View source version on businesswire.com:https://www.businesswire.com/news/home/20191121005264/en/

CONTACT: Pottery Barn Kids and Pottery Barn Teen

Rebecca Clark

RClark3@wsgc.comPottery Barn Kids and Pottery Barn Teen

Molly Terrell

MTerrell@wsgc.com

KEYWORD: UNITED STATES NORTH AMERICA CALIFORNIA

INDUSTRY KEYWORD: HOME GOODS TEENS SPECIALTY CHILDREN FAMILY CONSUMER LUXURY RETAIL

SOURCE: Williams-Sonoma, Inc.

Copyright Business Wire 2019.

PUB: 11/21/2019 08:55 AM/DISC: 11/21/2019 08:55 AM

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