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Perfect Corp. Partners with Paramount Pictures to Launch an Interactive “Like a Boss” AI Beauty & Photo Experience

January 10, 2020 GMT
Perfect Corp. Partners with Paramount Pictures to Launch an Interactive “Like a Boss” AI Beauty & Photo Experience
Perfect Corp. Partners with Paramount Pictures to Launch an Interactive “Like a Boss” AI Beauty & Photo Experience

NEW YORK--(BUSINESS WIRE)--Jan 10, 2020--

Perfect Corp., the beauty tech solutions provider behind the world’s leading virtual beauty app, YouCam Makeup, and photo editing app YouCam Perfect, teamed up with Paramount Pictures for an interactive movie experience in celebration of the release of Like a Boss. The movie starring Salma Hayek, Tiffany Haddish, and Rose Byrne spotlights the story of two best friends, Mia Carter (Haddish) and Mel Paige (Byrne), who launch their own beauty company, “Mia and Mel”, and the chaos that ensues when cosmetics mogul Claire Luna (played by Hayek) gains controlling share of the company, in the theaters January 10 th, 2020.

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(Photo: Business Wire)

The YouCam interactive app experiences, available now, bring a taste of the glamour and fun from the film to real life for fans to play, discover, and share. The exclusive Like a Boss YouCam Makeup collection features the signature beauty looks of Mel, Mia, and Claire, available for true-to-life virtual try-on in the free YouCam Makeup app. Fans can instantly experience the style of the leading ladies to get into character as their very own boss babes.

Fans are also invited to discover the exclusive Like a Boss sticker and photo frame collections available in the free YouCam Perfect app. Featuring the brands signature perfume bottle logo, bright lipsticks, and fierce power statements to instantly boost your confidence, fans can dress up their best selfies in celebration of the hilarious and empowering female-studded cast.

“We are so excited to partner with Paramount Pictures to bring this beauty-based film to life through interactive AR + AI virtual try-on featuring the looks of the Like a Boss leading actresses,” said Perfect Corp. founder and CEO, Alice Chang. “It was a natural fit to collaborate on Like a Boss and bring a film so deeply rooted in the beauty industry to life in such a fun, engaging, and interactive new way.”

Experience the complete Like a Boss beauty collection in the free YouCam Makeup app now, and dress up your boss babe selfies using the Like a Boss stickers and photo frames in the free YouCam Perfect app. Get social and follow along @likeabossmov @youcamapps and @youcamperfect.official on Instagram for a chance to score free tickets to Like a Boss.

App Availability

YouCam Makeup is available for free download on the App Store and Google Play.

YouCam Perfect is available for free download on the App Store and Google Play.

About Perfect Corp.

With over 800 Million downloads globally, Perfect Corporation is dedicated to transforming how consumers, content creators and beauty brands interact together through AI and AR technologies. Our experienced team of engineers and beauty aficionados are pushing the frontiers of technology to create the beauty platform of the future – a fluid environment where individuals express themselves, learn the latest about fashion and beauty, and enjoy instant access to the products from their favorite brands. Further information about Perfect Corp. can be found at perfectcorp.com

View source version on businesswire.com:https://www.businesswire.com/news/home/20200110005105/en/

CONTACT: Press

Corporate:Peggy Chiang atpress@perfectcorp.comor by phone at: +886-2-8667-1265, ext. 2300

USA:Lindsay London atcontact_pr@perfectcorp.comor by phone at +1 (212) 929-7979

Japan:Ryusho Hosaka atcontact_pr_jpn@perfectcorp.comor by phone at: +81-3-5875-6651

China:Celine Lo atceline_lo@perfectcorp.comor by phone: + 86 1582 112 8182

Europe:Sylvain Delteil atcontact_pr_uk@perfectcorp.com

KEYWORD: UNITED STATES NORTH AMERICA NEW YORK

INDUSTRY KEYWORD: FASHION COSMETICS RETAIL AUDIO/VIDEO CONVENIENCE STORE SOFTWARE CATALOG BRIDAL ONLINE RETAIL LUXURY DEPARTMENT STORES SOCIAL MEDIA TECHNOLOGY MOBILE/WIRELESS PUBLIC RELATIONS/INVESTOR RELATIONS MARKETING ADVERTISING COMMUNICATIONS SUPERMARKET

SOURCE: Perfect Corp.

Copyright Business Wire 2020.

PUB: 01/10/2020 09:00 AM/DISC: 01/10/2020 09:01 AM

http://www.businesswire.com/news/home/20200110005105/en