Pandora ‘Up Close’ With Dierks Bentley Presented by Southwest Airlines
OAKLAND, Calif.--(BUSINESS WIRE)--May 17, 2018--Pandora (NYSE:P), the largest streaming music provider in the U.S., announces ‘Up Close’ with Dierks Bentley, an intimate live concert experience on June 13 at Capitale in New York City celebrating the release of his ninth studio album, The Mountain, due out on June 8. To celebrate the event, Dierks curated an exclusive mixtape featuring his new music and other tracks that inspired him when writing this album. Pandora listeners can RSVP now for the free event.
“Pandora is the preferred music streaming service in the U.S. for country music fans and the genre is the second highest ranking overall on the platform,” said Jeff Zuchowski, Vice President of Artist Marketing and Industry Relations at Pandora. “We’re beyond excited to celebrate a career milestone with Dierks Bentley and offer our loyal country fans an opportunity to experience a live concert from one of the best performers in country music today.”
Dierks Bentley is one of the exceptional artists that contribute to the growing presence of country music listeners on Pandora, with over 3.8 million station adds and an overall impression of nearly 3 billion spins to date. His latest single “Women Amen” has been streamed over 22 million times by Pandora listeners since it was released, and his station adds continue to climb week-to-week in anticipation of the new album release.
The ‘Up Close’ with Dierks Bentley concert is the latest installment in a series of exclusive album release events for Pandora listeners with previous shows including Luke Bryan, John Legend and Tim McGraw. The ‘Up Close’ program is part of Pandora’s ongoing commitment to provide loyal listeners with exclusive music content and events to experience the artists they love. Pandora and Southwest® are teaming up to present this unforgettable experience for Dierks Bentley fans.
Pandora is the world’s most powerful music discovery platform – a place where artists find their fans and listeners find music they love. We are driven by a single purpose: unleashing the infinite power of music by connecting artists and fans, whether through earbuds, car speakers, live on stage or anywhere fans want to experience it. Our team of highly trained musicologists analyze hundreds of attributes for each recording which powers our proprietary Music Genome Project®, delivering billions of hours of personalized music tailored to the tastes of each music listener, full of discovery, making artist/fan connections at unprecedented scale. Founded by musicians, Pandora empowers artists with valuable data and tools to help grow their careers and connect with their fans.
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