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First Alert Announces Winning Departments Of ‘Community Risk Reduction Week’ Alarm Giveaway

December 2, 2019 GMT
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Five fire departments will improve carbon monoxide safety in their communities this winter thanks to the “Community Risk Reduction Week” alarm giveaway from First Alert.
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Five fire departments will improve carbon monoxide safety in their communities this winter thanks to the “Community Risk Reduction Week” alarm giveaway from First Alert.

AURORA, Ill., Dec. 2, 2019 /PRNewswire/ -- Five fire departments will improve carbon monoxide (CO) safety in their communities this winter thanks to the “Community Risk Reduction Week” alarm giveaway from First Alert. Winning departments were randomly selected from hundreds of giveaway entrants to each receive 50 CO alarms. Alarms will support local fire departments initiatives for the upcoming inaugural Community Risk Reduction (CRR) Week, occurring January 20-26, 2020.

The winning fire departments represent a wide array of entries from both municipal and volunteer departments across the country:

“We are thankful to fire service professionals who dedicate their lives to home safety and are planning CRR Week initiatives to increase community safety,” said Tarsila Wey, director of marketing at First Alert, the most trusted brand in home safety.* “Community-wide efforts help reduce future incidents, and we are proud to support these departments with alarm donations.”

Why It Matters
The risk for CO poisoning significantly increases during the winter months, making CRR Week a valuable opportunity to improve CO safety in the community. According to the Centers for Disease Control and Prevention, more than 50,000 emergency room visits and over 430 deaths are attributed to CO poisoning in the U.S. each year, making it the leading cause of accidental poisoning deaths in the country. The alarm donations from the “Community Risk Reduction Week” giveaway may be used as the winning fire departments see fit, helping to equip those most in need in their communities.

A recent survey** revealed that only 47% of Americans have at least one working CO alarm, and nearly two-thirds of homes did not comply with established CO alarm recommendations. Current National Fire Protection Association guidelines recommend installing CO alarms on each level of the home, including the basement, and near every sleeping area.

For more information on home safety, visit www.firstalert.com.

*First Alert Brand Trust Survey, February 2018 – Results are based on the responses of 1,000 adults, ages 25 and older, living in the United States who completed an online survey, February 15-19, 2018. Results are statistically significant at a 95 percent confidence level and can be generalized to the entire adult population in the United States within those statistical parameters. For more information or a copy of the complete survey results, contact Tim Young at LCWA: 312/565-4628 or tyoung@lcwa.com.

**First Alert Fire Prevention Research Report, May 2019 – Results are based on the responses of 1,000 adult homeowners, ages 18 and older, living in the United States who completed an online survey, May 13-16, 2019.

About BRK Brands, Inc.
BRK Brands, Inc. (Aurora, IL), is a fully owned subsidiary of Newell Brands. For more than 60 years, BRK Brands, Inc. has been the manufacturer of First Alert®-branded home-safety products, the most trusted and recognized safety brand in America. BRK® Brands designs and develops innovative safety solutions including Tundra™ Fire Extinguishing Spray, Onelink by First Alert smart home products, a comprehensive line of smoke alarms, carbon monoxide alarms, fire extinguishers and escape ladders to protect what matters most. Such products are also marketed under the BRK Electronics® brand, The Professional Standard for the builder and contractor audiences. BRK Brands, Inc. products are found in more than 30 countries worldwide. For more information, visit http://www.firstalert.com, http://www.brkelectronics.com or http://www.newellbrands.com.

About Newell Brands
Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer’s®, Coleman®, Marmot®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Graco®, Baby Jogger®, NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, and Yankee Candle®. For hundreds of millions of consumers, Newell Brands makes life better every day, where they live, learn, work and play.

Additional information about Newell Brands is available on the company’s website, www.newellbrands.com.

©2019 BRK Brands, Inc., Aurora, IL 60504. All rights reserved.
BRK Electronics® is a registered trademark of BRK Brands, Inc., Aurora, IL 60504.
Nasdaq® is a registered trademark of The Nasdaq Stock Market, Inc.

Contacts: Rebecca Raudabaugh or Lindsey Lucenta
L.C. Williams & Associates
P: 312-565-3900 or 800-837-7123
E: rraudabaugh@lcwa.com or llucenta@lcwa.com

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SOURCE First Alert