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Possible hotel envisioned for 10th Street

October 10, 2017 GMT

GERING — Monday’s Gering City Council was a bit unusual. It was devoted entirely to changing the zoning of several properties to bring them up-to-date with current business activity in the city.

Lisa Weborg is the owner of one of them. She’s the co-owner of the Weborg 21 Centre on the west side of 10th Street, just north of the downtown area. In the past, the events center building has been a wholesale vegetable warehouse and later, the Coors distributor for the area.

And over the years, a number of conflicting zoning plats have been registered with the county on the property.


“We think the preliminary and final plats for the building were never properly filed,” Weborg said. “We went to the courthouse and there are several different plats. We just want to get them simplified. We have two properties and want to make them Lot 1 and Lot 2.”

The Weborg 21 Centre sits on Lot 1. Lot 2 is the former site of Rich’s Wrecking and Weborg said she’d like to do something with that property as well.

“Right now, we’re just working on plans,” she said. “We’re looking at some type of hotel facility and other businesses that might be interested in coming along.”

Weborg said she’s become known for purchasing old buildings and upgrading them to something no one had thought of before. That’s what she has planned for the Rich’s Wrecking building as commercial space.

“We have no interest in tearing the building down,” she said. “The walls and the floor are concrete so it’s a solid building. It just needs a good cleaning.”

Weborg said the project is still in the preliminary stages. Directly to the west of the Rich’s building is the possible site for a smaller hotel facility with more suites than individual rooms.

“One of the best kept secrets is that behind the commercial buildings along 10th Street is a spectacular view of the monument,” she said. “We’d be able to offer that in a smaller hotel.”

Before any development can take place, the property will need to be replatted. The new plat will be considered by the Gering Planning Commission at its October meeting. If approved, it will be forwarded to the city council for final consideration.

“We have some plans, but ultimately it comes down to cost,” Weborg said. “Plus it needs to be city approved. We really want to clean up that area of 10th Street. We’re not on Main Street, but we’re still in Gering. We’re that main corridor between Scottsbluff and Gering that ties the two cities together.”