Emera Maine becomes ‘Versant’ after purchase

May 14, 2020 GMT

BANGOR, Maine (AP) — Maine electric utility Emera Maine has a new name: Versant.

Versant continues to operate as a stand-alone utility headquartered in Bangor after its purchase by Canadian company ENMAX. But it was required to change its name under terms of the sale.

“Behind the new name, the same committed team in Maine continues to place the highest priority on the continuity of safe, reliable service and ensuring the health and safety of the Versant Power team,” said Gianna Manes, ENMAX president and CEO.

ENMAX announced the new name to customers and communities virtually on Thursday while continuing to follow public health and safety practices during the coronavirus pandemic.


The new name signals that the company is “well-versed” in Maine’s electric grid, “versatile” in adapting and improving, and “conversant” with customers, Mike Herrin, Versant’s president and chief operating officer.

ENMAX completed the purchase of Emera Maine in March after state regulators approved the $1.3 billion deal. Emera Maine serves 160,000 homes and businesses across eastern and northern Maine.