USD volleyballer first to to sign sponsorship deal
SIOUX FALLS, S.D. (AP) — A University of South Dakota volleyball player has become the first college athlete in the state to sign a sponsorship deal after the NCAA cleared the way for college athletes to make money off their names and likenesses.
The Sioux Falls Argus Leader reported Saturday that Brooklyn Bollweg signed an endorsement deal Friday with Silverstar Car Wash. As per the deal, she created and published a sponsored post for the Silverstar chain on her social media accounts on Saturday morning. Silverstar has eight locations in the Sioux Falls area and two more under construction.
Bollweg is a junior defensive specialist for the Coyotes. She says the ability for athletes to profit off their names is a “cool opportunity.”
“It was nerve-wracking to be the first one to go through it,” she said. “I know there’s probably a lot of other people who are signing things and in the works of processes like this, but I don’t know if anyone did it this quick.”
Silverstar regional manager Andrea Vetos said in a statement that Bollweg will forever be known as a trailblazer.
Specific terms of the contract haven’t been disclosed.