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Monument Mall continues to move forward despite changing retail landscape

April 23, 2019 GMT

SCOTTSBLUFF — The Monument Mall continues to see movement as the retail landscape changes with the times. While some stores are closing their doors, many more are taking up new locations and anticipating growth of their businesses.

One of the biggest changes at the mall is the opening of the highly anticipated Harbor Freight Tools. The company, which continues to grow nationwide, will see its grand opening on May 8, but will have a soft opening Tuesday, April 23, at 8 a.m.

Harbor Freight Tools will be open seven days a week from 8 a.m. to 8 p.m. Mondays through Saturdays, and from 8 a.m. to 6 p.m. on Sundays.

Dollar Tree is also anticipating a May opening. It will be located next to Hobby Lobby.

“They’ve done a lot recently,” said Christa Pelster, mall manager. “Their last phase of construction is set to start April 23.”

Pelster said once the last phase is finished, an opening date will be announced.

Genny’s Sewing and Crafts was formerly located in downtown Scottsbluff. It now occupies the old Radio Shack location next to Dunham’s Sports. Also new to the mall is Bluff Sports Cards, a new business, which is thriving at the mall. They are located in the old 20/20 location.

“They have figured out how to do this online shopping and have a brick-and-mortar store,” Pelster said. “They have nice collectibles and everything has a letter of authenticity.”

CrossFit, which has been in the mall for some time, has relocated to the former Sears store, expanded its gym and added jiu-jitsu. Planet Bounce has also moved, expanded and is seeing an increase in business.

“They’re doing well and remodeling to make the space more modern,” she said. “They are more family friendly and will have a place for parents to come in and sit down.”

Planet Bounce now resides in the space formerly occupied by JCPenney.

“They are offering a wide variety of concessions like pizza, hot dogs and fountain drinks,” she said.

Chino’s Mexican Restaurant opened in 2018 and has since expanded their larger dining room area. They have also applied for a liquor license. Twisted Pretzel is still in the same location, but has new owners who have added fountain drinks and are considering bringing back frozen yogurt.

The Reel Lux cinema remodel is still moving along smoothly.

“They finally got their seats in and are in the last phase of remodeling,” Pelster said. “They are also looking at obtaining a liquor license.”

The menu is also expected to be revamped with offerings such as sliders and sandwiches. Once the remodel is complete, moviegoers will have the opportunity to have their food delivered to them at their seat and have a tray in front of you to eat while you enjoy the movie.

Two stores, however, are closing. Rue 21 will close on April 25. Varieties LLC will close its doors at the end of April. Pelster said Varieties had done well at the Monument Mall, but the owner was closing due to personal issues and desire to spend more time with family.

“We are still hoping to get someone back in here with the same concept Varieties had,” she said.