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DeCloak Launches the First Privacy Processing Unit (PPU) and Module to De-Identify Users Personal Data

January 7, 2020 GMT

LAS VEGAS--(BUSINESS WIRE)--Jan 7, 2020--

DeCloak is the ultimate solution for keeping personal info de-identified while allowing businesses to gather and analyze valuable user behavior information. DeCloak offers a brand new third-party solution of de-identification technique to create a win-win situation for the consumers, and service vendors.

DeCloak uses proprietary hardware-embedded algorithms, named PPU ( P rivacy P rocessing U nit), that can be used as an external dongle or an IC designed directly into a smartphone or other personal devices. From that point on the smartphone can be used in the same manner as always, except your online behavior is anonymous.

From an ISP perspective, the user behavior data can still be collected but it no longer can be linked to a specific individual. It can be aggregated, analyzed and even sold without worry of breaking privacy regulations.

We live in a world of Big Data. Every one of our interactions with the internet contributes even more data. Big data and analytics have become a great business opportunity. With opportunity come risks …The world is starting to realize the gravity of weaponizing personal information. And governments are starting to take a stand with ever stricter personal data protection regulations eg: GDPR.

DeCloak’s solution is GDPR compliant, works in real-time, gives user full control. It also retains a much higher fidelity of the information for businesses to utilize.

DeCloak’s algorithms can also be applied on large data collections, making it an ideal solution for industries where personal data security is of the utmost importance such as ISPs, Software as a Service, Healthcare and Insurance.

About DeCloak Intelligences, Inc.

DeCloak Intelligences, Inc. is a de-identification IC, product and service provider focusing on protecting personal private data while enabling enterprises to collect and analyze customers’ data while comply with personal data protection regulation, eg: GDPR. de-cloak.com

View source version on businesswire.com:https://www.businesswire.com/news/home/20200107006115/en/

CONTACT: For further information, please contact:

Co-founder and COO:

Mr. Justin Chueh

Tel: +1-650-223-5558

Email:jchueh@de-cloak.com

KEYWORD: NEVADA UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: SOFTWARE INTERNET HARDWARE DATA MANAGEMENT CONSUMER ELECTRONICS TECHNOLOGY MOBILE/WIRELESS SECURITY

SOURCE: DeCloak Intelligences, Inc.

Copyright Business Wire 2020.

PUB: 01/07/2020 05:43 PM/DISC: 01/07/2020 05:43 PM

http://www.businesswire.com/news/home/20200107006115/en