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Health Publisher Rodale Names CEO

January 14, 2002

NEW YORK (AP) _ Rodale Inc., a family-owned publisher of health and fitness magazines, has promoted Steven P. Murphy from chief operating officer to chief executive, the company announced Monday.

Murphy, who has been with the company for 18 months, will replace Ardath Rodale as chief executive. Rodale will retain the title of chairman as day-to-day responsibility for the Emmaus, Pa.-based company passes to Murphy.

Rodale had been running the company since 1990 after her husband Bob, the son of the company’s founder, died in a car crash. The founder of Rodale, J.I. Rodale, died from a heart attack on a live broadcast of the ``Dick Cavett Show″ in 1971, a company spokeswoman said.

The company said in a statement that Murphy returned the company to profitability by cutting some $40 million in costs. Previously, Murphy was a senior executive at Disney Publishing Worldwide and at Simon and Schuster.

Rodale publishes nine health and fitness magazines, including Men’s Health, Prevention, Runners World and Backpacker.