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Ale Beer Market Expectde to Grow with a CAGR of 6% During the Forecast Period, 2020-2024 - ResearchAndMarkets.com

January 13, 2020 GMT

DUBLIN--(BUSINESS WIRE)--Jan 13, 2020--

The “Ale Beer Market by Distribution Channel and Geography - Forecast and Analysis 2020-2024” report has been added to ResearchAndMarkets.com’s offering.

Global Ale Beer Market: About this market

The ale beer market analysis considers sales from both on-trade and off-trade distribution channels. Our study also finds the sales of ale beer in APAC, Europe, MEA, North America, and South America. In 2019, the on-trade segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as the rising popularity of pubbing and nightlife among millennials will play a significant role in the on-trade segment to maintain its market position. Also, our global ale beer market report looks at factors such as growing online sales, product launches, and rising demand from millennials. However, stringent regulations on alcoholic beverages, campaigns against alcohol consumption, and rising competition from other beverages may hamper the growth of the ale beer industry over the forecast period.

Global Ale Beer Market: Overview

Growing demand from millennials

The demand for a wide range of alcoholic beverages, including ale beer, is high among millennials, who constitute a major segment of the global population. According to the US Census Bureau, in 2018, millennials almost exceeded baby boomers in the country. Factors such as the prevalence of social media and the expansion of multicultural consumers are creating an awareness of the authenticity of several types of ale beer among millennials. The on-trade spending and consumption of ale beer will lead to the expansion of the global ale beer market at a CAGR of almost 6% during the forecast period.

Increasing awareness about low-alcohol beer

With increasing focus on healthy food and beverages and the adoption of a healthier lifestyle, the preference for ale beer with low alcohol and low calories has increased worldwide. The increasing awareness among consumers about the perils of excessive alcohol drinking consumption such as migraines and increased risk of cancer is further is encouraging the shift to healthier options such as low-alcohol ale beer. Vendors operating in the global ale beer market are benefitting from this shift by introducing low-alcohol ale beer. This development is expected to have a positive impact on the overall market growth.

Key Topics Covered:

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

PART 03: MARKET LANDSCAPE

PART 04: MARKET SIZING

PART 05: FIVE FORCES ANALYSIS

PART 06: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

PART 09: DECISION FRAMEWORK

PART 10: DRIVERS AND CHALLENGES

PART 11: MARKET TRENDS

PART 12: VENDOR LANDSCAPE

PART 13: VENDOR ANALYSIS

For more information about this report visit https://www.researchandmarkets.com/r/bpvf90

View source version on businesswire.com:https://www.businesswire.com/news/home/20200113005509/en/

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KEYWORD:

INDUSTRY KEYWORD: FOOD/BEVERAGE RETAIL

SOURCE: Research and Markets

Copyright Business Wire 2020.

PUB: 01/13/2020 08:17 AM/DISC: 01/13/2020 08:17 AM

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