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SOCi Launches Customer Advisory Council Committed to Addressing Critical Social Marketing Needs for Multi-Location Businesses

November 14, 2019

SAN DIEGO--(BUSINESS WIRE)--Nov 14, 2019--

SOCi, the leading platform for social media and reputation management for multi-location brands, has formed a new Customer Advisory Council. This council is dedicated to addressing the critical needs of highly visible digital marketers who are challenged to create and manage the digital presence and online reputation of hundreds to thousands of local locations across top social and search sites. Announced at SOCi’s recent 2019 Summit, the council consists of 15 multi-location marketers from some of the largest, well-established franchise and property management brands across the U.S.

“With the formation of our Customer Advisory Council, our goal is to accelerate the innovation and development of critical tools that directly address our customers’ needs in localized social marketing,” said SOCi CEO and co-founder Afif Khoury. “We know that in today’s competitive local marketing landscape, multi-location businesses that successfully manage their localized social marketing presence experience an average of three times more sales growth compared to competitors. Also, consumers are choosing to interact with a brand locally in many diverse ways, and by working with our customers to better understand these interactions, SOCi can continue to provide the platform that will capture those interactions at various junctures of the consumer decision-making cycle.”

Members of SOCi’s inaugural Customer Advisory Council include:

The council will be led by SOCi’s executive leadership: CEO Afif Khoury, CMO Monica Ho, CTO Alo Sarv, CCO David Marler, and Senior Vice President of Enterprise Sales Jacob Chappell.

Thoughts from SOCi’s Customer Advisory Council:

2019 marks a momentous year for SOCi, which was recently awarded a Street Fight Innovator Award for Best Social Media Platform of 2019, cementing the company’s dedication to streamlined, high-quality social media experiences for multi-location businesses. Street Fight’s annual list honors movers and shakers shaping the future of local media, advertising and commerce, and is an additional proof point to SOCi’s commitment to delivering the best in class technology to drive growth at the local level. For the second year in a row, the company was also named to the Inc. 500 and Entrepreneur Magazine’s list of Top Franchiser Suppliers.

About SOCi

A two-time Inc. 500 honoree, SOCi is the leading social media and reputation management platform built to address the complex workflow needs of highly visible multi-location businesses. An award-winning leader in the industry, SOCi has pioneered more than a dozen unique marketing tools to help multi-location brands oversee, maintain, and protect their brand at the national level, while simultaneously scaling presence across hundreds, sometimes thousands, of local pages. For more information on how SOCi can fuel the success of your social media channels while protecting what matters most—your online reputation—visit www.meetsoci.com.

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