Blink Health Welcomes Gene McKenna as Head of Performance Marketing & Analytics
NEW YORK--(BUSINESS WIRE)--Nov 20, 2019--
Blink Health, the digital health company on a mission to make prescription drugs affordable for everyone, has appointed Gene McKenna as Head of Performance Marketing & Analytics. He joins the company with over 15 years of leadership experience managing global marketing, product and engineering teams. Most recently, McKenna served as VP & GM at Groupon, where he led strategy and oversaw approximately $1 billion in annual sales.
“Gene’s impressive professional background and expertise in engineering and performance marketing will help us continue to perfect our products which reduce costs and improve care for patients,” said Geoffrey Chaiken, co-founder and CEO of Blink Health. “Gene’s addition will help us drive growth as we pursue our mission of providing every American with a solution to the ongoing drug pricing crisis.”
Gene has extensive experience in product and marketing at both startups and enterprise companies. Prior to Groupon, he was co-founder at Uptake and responsible for product development, where he helped build the world’s largest collection of travel products. Gene also served as VP Product for Acxiom Digital, where he expanded the company’s vision from email to integrated digital marketing and co-authored several industry papers on new standards for data exchange and authentication.
“Blink Health is doing amazing work to ensure that everyone can afford the medications they need to live safe, healthy lives. It’s my job to help spread the company’s message so that every American has an opportunity to lower their drug prices,” said McKenna. “Nobody should struggle to pay for their prescription drugs and I look forward to helping Blink Health make that a reality for everyone.”
About Blink Health
Blink Health is the digital health company on a mission to make prescriptions affordable for everyone. Using Blink Health, anyone can get their exact same medications at much lower prices. Users simply purchase on Blink Health’s website or app and then get their meds by either picking up at 35,000 participating pharmacies nationwide or getting them delivered right to their door for free. As the first e-commerce service of its kind, Blink Health negotiates directly with the prescription drug industry and bypasses powerful middlemen to get lower drug prices for all Americans. More than 750,000 people have purchased their prescription drugs through Blink Health since its founding in 2014.
Any savings claims herein are based on a comparison between Blink Health prices and generic drug retail prices for an individual without prescription drug coverage. Blink Health is not insurance. Please go to blinkhealth.com for state by state availability and for terms and conditions of the Price Match Guarantee. The discounted drug prescription provider is Blink Health Administration, LLC, 532 - 536 Broadway, 2nd floor, New York, NY 10012. 1(855) 979-8290. For more information, download the Blink Health app and follow Blink Health on Twitter, Facebook, Instagram, LinkedIn and Crunchbase.
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212-319-3451, ext. 648
KEYWORD: NEW YORK UNITED STATES NORTH AMERICA
INDUSTRY KEYWORD: ONLINE RETAIL RETAIL HEALTH OTHER RETAIL PRACTICE MANAGEMENT GENERAL HEALTH PHARMACEUTICAL
SOURCE: Blink Health
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PUB: 11/20/2019 11:00 AM/DISC: 11/20/2019 11:01 AM