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Sports Agent Frank Scott Dead at 80

June 30, 1998 GMT

MAPLEWOOD, N.J. (AP) _ Hearing him described as a caring, passionate man who had a lifelong love affair with sports, about 100 mourners gathered Tuesday at the funeral for Frank Scott, the first agent to negotiate endorsements and public appearance deals for athletes.

Scott, 80, died Sunday at St. Barnabas Medical Center in Livingston, where he had been taken after a fall at a nursing home.

``Frank represented a rare combination of qualities,″ said Rabbi Harvey Goldman during the service. ``He had qualities of strength, courage, love and caring. He would do everything he could for anyone because he felt that his time here on Earth was a blessing.″

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In the days before free agency, when virtually all players negotiated their own contracts, Scott made money for his clients through off-the-field endeavors.

Scott’s clients included baseball players Mickey Mantle, Yogi Berra, Roger Maris, Joe DiMaggio, Willie Mays, Henry Aaron and Duke Snider. He also worked with football players such as Vince Lombardi and Frank Gifford and basketball players Oscar Robertson and Bob Cousy.

He got Mickey Mantle a bubble gum endorsement after a news photo appeared showing the center fielder blowing a bubble in the outfield. Scott also put Berra into the Yoo-Hoo commercials and arranged paid TV appearances for his clients _ including standing up to acknowledge applause on the Ed Sullivan Show.

Scott became an agent after working as the New York Yankees’ traveling secretary. He later was an executive with the Major League Baseball Players Association.

Born in Pittsburgh in 1917, Scott was student manager for the 1937 football team at the University of Pittsburgh, which won the Rose Bowl. When the coach was hired by an NFL team, he urged owner Dan Topping to hire Scott as well.

After World War II, when Topper owned the Yankees, he brought Scott into the organization.

Scott is survived by his wife, Bette; a son, John; a daughter, Stacey Friedman; and four grandchildren.