Nautilus, Inc. Debuts First-Ever Bowflex Indoor Cycling Bike; Delivering a Connected Fitness Experience at an Affordable Price
VANCOUVER, Wash.--(BUSINESS WIRE)--Oct 23, 2019--
Nautilus, Inc. (NYSE:NLS), the innovation leader in home fitness for over 40 years, today announced its first Bowflex ® indoor cycling bike. The new Bowflex ® C6 delivers a quality-built bike backed by decades of Bowflex innovation, and compatibility with multiple cycling apps for less than half the price of a Peloton bike.
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Nautilus, Inc. debuts first-ever Bowflex® C6 indoor cycling bike backed by decades of Bowflex innovation; delivers a connected fitness experience at less than half the price of a Peloton® bike. (Photo: Business Wire)
Bowflex C6 users can digitally connect to popular third-party apps – allowing them to ride with their favorite trainers via streaming on-demand classes from Peloton, or interact, train and compete against others on Zwift ®. The Bowflex C6 also gives customers peace of mind and flexibility; if they cancel their app, they won’t lose console functionality, and the bike can still be used with goal based program workouts.
In addition, users can virtually ride through exotic locales around the world with Explore the World™ – Nautilus’ proprietary app that features numerous real-world maps with high-definition video and new routes added regularly. The app will be available November 15.
“Our Bowflex C6 bike is a game-changer in the indoor cycling space. At less than half the price of a Peloton bike, we’re giving people access to an unmatched connected fitness experience at an affordable price. While we love our own world-class apps, content and digital platforms, we don’t want to limit users to just our app and content,” says Nautilus, Inc. CEO Jim Barr. “Consumers want the freedom to customize their workouts, which is why we offer an open platform, so they can use their preferred digital training choices. We also know from research that variety plays a role in keeping people engaged, motivated and ultimately successful.”
The bike’s Bluetooth ® enabled console allows users to track time, distance, calories, and cadence. Users can also monitor their heart rate via the heart rate armband included with the bike. Additionally, users can sync to data sharing apps including Strava ®, UA Record ®, MapMyRide ®, Apple Health and Google Fit™ via the Explore the World app.
Bowflex C6 Indoor Cycling Bike
The Bowflex C6 includes the following features:
The Bowflex C6 indoor bike is available online at www.bowflex.com for $899.
About Nautilus, Inc.
Headquartered in Vancouver, Washington, Nautilus, Inc. (NYSE: NLS) is a global technology-driven fitness solutions company that believes everyone deserves a fit and healthy life. With a brand portfolio including Bowflex ®, Nautilus ®, Octane Fitness ® and Schwinn ®, Nautilus, Inc. develops innovative products to support healthy living through direct and retail channels as well as in commercial channels. Nautilus, Inc. uses the investor relations page of its website ( www.nautilusinc.com/investors ) to make information available to its investors and the market.=
The Bluetooth ® word mark and logos are registered trademarks owned by Bluetooth SIG, Inc. and any use of such marks by Nautilus, Inc. is under license. Other trademarks and trade names are those of their respective owners.
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KEYWORD: WASHINGTON UNITED STATES NORTH AMERICA
INDUSTRY KEYWORD: WOMEN SPORTS GENERAL SPORTS FITNESS & NUTRITION MEN SPECIALTY CONSUMER HEALTH RETAIL ONLINE RETAIL
SOURCE: Nautilus, Inc.
Copyright Business Wire 2019.
PUB: 10/23/2019 12:00 PM/DISC: 10/23/2019 12:00 PM