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Press release content from Business Wire. The AP news staff was not involved in its creation.
PRESS RELEASE: Paid content from Business Wire
Press release content from Business Wire. The AP news staff was not involved in its creation.

Barrell Craft Spirits® Introduces BCS Gray Label Seagrass

January 12, 2022 GMT
Barrell Craft Spirits has introduced BCS Gray Label Seagrass which features 100% Canadian rye whisky aged for 16 years, meticulously sourced and finished in Martinique Rhum, Madeira, and Apricot Brandy Barrels, and bottled at 130.82 proof (65.41% ABV). (Photo: Business Wire)
Barrell Craft Spirits has introduced BCS Gray Label Seagrass which features 100% Canadian rye whisky aged for 16 years, meticulously sourced and finished in Martinique Rhum, Madeira, and Apricot Brandy Barrels, and bottled at 130.82 proof (65.41% ABV). (Photo: Business Wire)
Barrell Craft Spirits has introduced BCS Gray Label Seagrass which features 100% Canadian rye whisky aged for 16 years, meticulously sourced and finished in Martinique Rhum, Madeira, and Apricot Brandy Barrels, and bottled at 130.82 proof (65.41% ABV). (Photo: Business Wire)

LOUISVILLE, Ky.--(BUSINESS WIRE)--Jan 12, 2022--

Last year, Barrell Craft Spirits® (BCS) launched Barrell Seagrass, a blend of American and Canadian rye whiskeys finished in three distinct casks, which earned Double Gold at the prestigious San Francisco World Spirits Competition. Now, the award-winning independent blender and bottler of unique aged, cask-strength sourced whiskey and rum, will introduce BCS Gray Label Seagrass which features 100% Canadian rye whisky aged for 16 years, meticulously sourced and finished in Martinique Rhum, Madeira, and Apricot Brandy Barrels, and bottled at 130.82 proof (65.41% ABV).

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Barrell Craft Spirits has introduced BCS Gray Label Seagrass which features 100% Canadian rye whisky aged for 16 years, meticulously sourced and finished in Martinique Rhum, Madeira, and Apricot Brandy Barrels, and bottled at 130.82 proof (65.41% ABV). (Photo: Business Wire)

“We knew we had something special with the launch of Barrell Seagrass last year and decided to take that same method of global sourcing and blending, both in whiskey and finishing materials, and apply it to a very special set of barrels,” said BCS Founder Joe Beatrice. “BCS Gray Label Seagrass is an expression rooted in the profile of Barrell Seagrass, but at a level only achievable with older and higher proof whiskies.”

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Founded in 2013 in Louisville, Kentucky, BCS selects and blends products that explore different distillation methods, barrels and aging environments, and bottles them at cask strength. BCS’s extensive stocks of high-quality casks mean they can craft extraordinary blends that maximize the nuances of each ingredient. Creative finishes, a liberated approach to blending, and a deep-seated commitment to releasing each whiskey at cask strength and without chill filtration guides every product release.

In addition to BCS Gray Label Seagrass, Barrell Craft Spirits® offers several other special releases that allow its creativity to flourish including: Barrell Dovetail , which was awarded the “Chairman’s Trophy” at the 2020 Ultimate Spirits Challenge, Barrell Armida, the various BCS Gray Label bottlings and the ultra-rare BCS Gold Label Bourbon.

BCS Gray Label Seagrass is now available at select retailers within the brand’s current 48 U.S. markets and online via the BCS website at www.barrellbourbon.com. The suggested retail price for a 750ml bottle is $249.99.

For more information, follow Barrell Craft Spirits® on Facebook, Twitter, LinkedIn, and Instagram or visit www.barrellbourbon.com.

Barrell Craft Spirits ®

Barrell Craft Spirits® is an independent blender and bottler of unique aged, cask-strength sourced whiskey and rum spirits, that is recognized for its blending expertise. The company selects and blends products that explore different distillation methods, barrels and aging environments, and bottles them at cask strength. Every batch and single barrel is produced as a limited release and has a distinct flavor profile.

Barrell Craft Spirits®, Barrell®, Barrell Bourbon® and Barrell Rye® are registered trademarks owned by Barrell Craft Spirits LLC.

View source version on businesswire.com:https://www.businesswire.com/news/home/20220112005410/en/

CONTACT: Aaron Brost | Ro-Bro Marketing & PR

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KEYWORD: UNITED STATES NORTH AMERICA KENTUCKY

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SOURCE: Barrell Craft Spirits

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PUB: 01/12/2022 10:03 AM/DISC: 01/12/2022 10:03 AM

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