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Press release content from Business Wire. The AP news staff was not involved in its creation.

Booka Announces New Partnership with Book Dash to Bring Creative African Storybooks to its Subscribers

June 29, 2021 GMT

NEW YORK--(BUSINESS WIRE)--Jun 29, 2021--

Booka and Book Dash are pleased to announce a strategic partnership that will bring interactive African storybooks into the digital catalogs of Booka. Since 2014, Book Dash has been successfully creating free to translate interactive African storybooks. Book Dash’s colourful and educational storybooks will now be available to Booka subscribers. With this partnership, Booka continues to expand its catalog with more diverse and exciting titles for our young readers.

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Book Dash shares the vision of making reading more enjoyable and accessible to children. Their goal is to put over a million books in the hands of children by the end of the year. Booka will help to support this goal by creating an interactive digital presence for these storybooks, to ensure that they can reach children of any age. Booka has also launched new Read-to-Me function, which allows children to listen to different books across the catalog, narrated by professional voice actors. This is a new interactive feature that will make learning more fun and exciting for children.

The Read-to-Me function is a great feature for combining reading and listening to make the whole learning process simple and increase retention for children. Booka will be gradually implementing the Read-to-Me function across all the books in its catalog. Book Dash’s creative storybooks, featured on Booka, will have the Read-to-Me function in the near future. This will help spread their storybooks to hundreds of readers and create an interactive learning experience through combining technology with wonderful stories.

Booka understands the importance of children being able to identify and relate to the stories they read. Inclusivity is a big part of Booka’s identity. Booka aims to diversify its catalogs with vibrant stories from different cultures and backgrounds. Book Dash’s creative African storybooks will enhance Booka’s current catalog and complement its diversification efforts.

Booka’s partnership with Book Dash is a part of its global strategic step towards increasing Booka’s revenue by 100% and subscriber base by 50% by the end of 2021. As a global organisation, Booka wants to expand its presence outside its major markets of the US, UK, and Latin America. Currently, 80% of Booka’s sales are coming from these major markets. Booka believes that including books from different cultures and regions will help them to increase its global presence and subscribers. This year, Booka’s total number of pages read by the subscribers is reaching the one million mark.

About Booka:

Booka is a modern eBook subscription service for children. Available in iOS, Booka offers hundreds of children’s stories and early learning books in different languages to make their first learning experience effortless and fun. Its primary target markets are English speaking countries, Spain, Russia, and Germany.

You can find more information about Booka at https://appbooka.com.

View source version on businesswire.com:https://www.businesswire.com/news/home/20210629005578/en/

CONTACT: Company: Booka

Contact Person: Andrey Mishenev

Phone: +1 (864) 977-1740

Email:am@appbooka.com

KEYWORD: AFRICA UNITED STATES NORTH AMERICA NEW YORK

INDUSTRY KEYWORD: SOFTWARE MOBILE/WIRELESS ENTERTAINMENT BOOKS CONSUMER PRESCHOOL TECHNOLOGY PARENTING EDUCATION PUBLISHING CHILDREN COMMUNICATIONS

SOURCE: Booka

Copyright Business Wire 2021.

PUB: 06/29/2021 07:00 PM/DISC: 06/29/2021 07:02 PM

http://www.businesswire.com/news/home/20210629005578/en