ALEXANDRA SALAS ELECTED CEO OF THE BUSINESS COUNCIL FOR PEACE (Bpeace)
Alexandra Salas has been elected Chief Executive Officer of the Business Council for Peace (Bpeace), the leading community of high-impact job creators. The announcement was made by outgoing CEO and co-founder, Toni Maloney, who is stepping down after leading the nonprofit for its first 19 years. They have worked together closely over the past year to ensure a smooth transition.
TRANSITION FROM WITHIN
Ms. Salas has been with Bpeace since 2015, most recently as Chief Program Officer. She engineered the successful pivot of the nonprofit’s service delivery during the pandemic from in-person and remote, to remote only.
“When economies slow down, resilience and creativity turn up,” said Ms. Salas. “We took collective action with our entrepreneurs, funders, staff and our volunteer experts. As a result, 100% of the businesses we advised survived the pandemic, and 98% of the jobs were preserved.”
“Over the past two years Alex has doubled the number of Fast Runners Bpeace advises,” said Ms. Maloney. “As a result, more than 41,000 family members in four countries are supported by 10,500+ Fast Runner employees. Through the strong partnerships she has forged with the Argidius Foundation and USAID, and the continuous improvement she has led for our job creation services Maximizer and Women Forward, Bpeace is on a glide path to doubling the number of families we can impact.”
Ms. Salas has 20+ years of private equity and development experience while working in the U.S, Argentina and Brazil, and is a graduate of Lehigh University. Bpeace is a remote-first organization, with a distributed workforce in five countries. Alex is based in the U.S., in North Carolina.
STEPPING DOWN, BUT NOT OUT
Ms. Maloney remains on the Bpeace Board of Directors and is leading several of the organization’s initiatives, including the global Bpeace Women Forward Roundtable in February. Her legacy is Bpeace’s enduring and proven operating model that creates jobs by helping small and medium-size businesses grow through guidance from volunteer business experts. She drove Bpeace’s unique lexicon, calling the entrepreneurs “Fast Runners” because the organization selects those who are in the best position to create jobs for others; and calling the business volunteers “Skillanthropists” because of the skills and knowledge they generously contribute pro bono.
Bpeace has a bench of 400+ Skillanthropist volunteer business experts from companies including ZS Associates, FrontierView, Trusted Media, PwC, IBM, Amazon, Estee Lauder, IPG Health, ExCo Group, Nike and Barclays, as well as independent consultants.
Prior to founding Bpeace, Toni led The Maloney Group, a strategic marketing firm. Over her 50-year career, she also held executive positions at American Express and the Ogilvy and McCann-Erickson advertising agencies. She is a graduate of New York University and is based in New York.
Bpeace operates in crisis-affected communities to grow small and medium-size businesses, create significant employment for all, and expand the economic power of women. More jobs mean less violence.® The organization is currently providing business advisory services to entrepreneurs in El Salvador, Guatemala, Lebanon and to women-led and minority-owned businesses in the U.S.
The Business Council for Peace (Bpeace) is an award-winning nonprofit working in crisis-affected communities to grow small businesses, create significant employment for all, and expand the economic power of women. More jobs mean less violence.®
Business Council for Peace
Joan M. Harper
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