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Press release content from PR Newswire. The AP news staff was not involved in its creation.
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Press release content from PR Newswire. The AP news staff was not involved in its creation.

Lassen Peak Adds Industry-Leading Public Safety Expert, Brian Shockley, to Executive Team

January 6, 2022 GMT
Brian Shockley, Chief Marketing Officer of Lassen Peak
Brian Shockley, Chief Marketing Officer of Lassen Peak
Brian Shockley, Chief Marketing Officer of Lassen Peak

BELLEVUE, Wash., Jan. 6, 2022 /PRNewswire/ -- Today, Lassen Peak announces that it has hired Brian Shockley as Chief Marketing Officer (CMO) of the Company. The appointment continues the company’s commitment to delivering technology-based solutions for the enhancement of public safety, namely providing law enforcement agencies with products that enable safer, more efficient procedures within policing.

Mr. Shockley has over 15 years of marketing and voice-of-customer leadership in the public safety space, much of it focused on the advancement of license plate recognition (LPR) technology at PIPS Technology (Neology) and Vigilant Solutions (Motorola Solutions). Brian’s leadership at both companies contributed to the rapid industry adoption of the technology, particularly in the United States; his strong attention to the voice of the customer helped to identify and define features and functions needed by public safety and also assisted in important conversations on privacy, data retention, legislation and policy.

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Mr. Shockley adds, “It’s very exciting to be a part of such a great company with an even greater mission. With any new technology, there is a need to address some of the fundamental questions and concerns that come with the advent of transformational solutions; Lassen Peak understands this need and has committed to begin these efforts early in the product development process to include important perspectives from the many stakeholders in law enforcement and society.”

Hatch Graham, Co-founder and CEO of Lassen Peak, states, “I’m delighted to continue the build-up of an incredible team, and Brian’s history adds vital expertise to our mission of bringing game-changing technology to the public safety markets. Lassen Peak is committed to address important dynamics between law enforcement and society well in advance of the product -- Brian’s leadership will set a strong foundation to accomplish this.”

About Lassen Peak

Lassen Peak is a Seattle-area startup founded in 2019, which comprises a unique blend of industry technology leaders in ultra-highspeed wireless, imaging radar, geo-positioning and other technologies, public safety veterans in law enforcement, military, high fan-volume entertainment industries, and civil rights and social justice leaders. Matching advanced technologies with the need for a transformation in public safety solutions in the field, the team is committed to providing law enforcement and society with safe and less contentious alternatives to the legacy methods of identifying concealed dangerous objects and weapons.

http://www.lassenpeak.com

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SOURCE Lassen Peak