CURE Media Group Expands Strategic Alliance Partnership Program With Blue Faery: The Adrienne Wilson Liver Cancer Association
CRANBURY, N.J.--(BUSINESS WIRE)--Jun 12, 2018--CURE Media Group, the nation’s leading digital and print media enterprise dedicated to patients and survivors of cancer, welcomes Blue Faery: The Adrienne Wilson Liver Cancer Association to the Strategic Alliance Partnership (SAP) program.
“We are thrilled to partner with an organization that is working relentlessly to find a cure for liver cancer,” said Michael J. Hennessy Jr., president of MJH Associates Inc., parent company of CURE Media Group. “Through this collaboration, we look forward to expanding our efforts to advance research and educate the community about the disease.”
Founded in 2002, Blue Faery: The Adrienne Wilson Liver Cancer Association, is a nonprofit organization that works to prevent, treat and cure primary liver cancer, specifically hepatocellular carcinoma (HCC). Through educational, research and advocacy initiatives, the organization promotes early diagnosis, treatment and understanding of liver cancer. Blue Faery works to accelerate the scientific research on HCC, establish international alliances and make clinical trials and treatment options accessible to all patients with HCC.
“We are excited to collaborate with CURE® magazine,” said Blue Faery President and Founder Andrea J. Wilson. “This partnership will allow us to reach more people, engage more oncologists, and increase awareness in the medical community of our ultimate goal of eradicating HCC in the 21 st century.”
As part of this joint effort, Blue Faery: The Adrienne Wilson Liver Cancer Association will be able to share valuable content through CURE® magazine, where audience will have access to unprecedented content including latest research, interviews and articles that can help oncologists better serve their patients. The SAP program is designed to facilitate an open exchange of information among trusted peers to improve patient care.
For more information about the SAP program, visit https://www.curetoday.com/advocacy/partners.
About CURE Media Group
CURE Media Group is the leading resource for cancer updates, research and education. It combines a full suite of media products, including its industry-leading website, CUREtoday.com; innovative video programs, such as CURE Connections®; a series of widely attended live events; and CURE ® magazine, which reaches over 1 million readers. CURE Media Group is part of the Cranbury, New Jersey-based Michael J. Hennessy Associates, Inc. family of businesses, which includes the acclaimed OncLive® ( http://www.www.onclive.com ) platform of resources for the practicing oncologist. For more information, visit http://www.curetoday.com or http://www.mjhassoc.com.
View source version on businesswire.com:https://www.businesswire.com/news/home/20180612005299/en/
CONTACT: Media for CURE Media Group
Theresa Burek, 609-325-4811
Surabhi Verma, 609-716-7777 ext. 851
KEYWORD: UNITED STATES NORTH AMERICA NEW JERSEY
INDUSTRY KEYWORD: SENIORS WOMEN HEALTH ONCOLOGY RESEARCH OTHER SCIENCE CONSUMER FAMILY SCIENCE MEN
SOURCE: CURE Media Group
Copyright Business Wire 2018.
PUB: 06/12/2018 09:18 AM/DISC: 06/12/2018 09:17 AM